How to Write Football News Articles

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Sports journalism is a tough field, as it often involves the subjective bias of fandom combined with the critical thinking skills required to analyse teams and players. This can make it difficult for new writers to balance their enthusiasm with the rigour of the sport’s facts, but if you know your audience and can respect their expectations, you can deliver top-quality sports articles.

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One of the most important things to remember is that football fans have short attention spans. Keeping your articles concise is therefore essential; even when an editor’s word count doesn’t constrain you, your readers will appreciate articles that get straight to the point.

Whether you are writing hard news or soft news, you must begin with the most important information at the start of your article. This is known as the inverted pyramid technique and has been a standard of journalistic writing for decades.

Accepting the Theory of Value is a key requirement for any sports writer, as it forces you to go beyond simply relaying a self-satisfied narrative of events and work out what competitive, motivating factors are driving various decisions or the implications that a club’s tactics or recruitment has on their long and short-term competitive goals.